filling out medical form

Where Do You See Promotional Products?

Without your even realizing it, you probably have a promotional item hiding in your coat pocket or purse. Branded company products are so widespread these days that they do virtually everything—travel with you in your backpacks, attend family picnics as t-shirts and hats, carry groceries in an eco-friendly manner, and sit on the office desk […]

milk mustache

Marketing Lessons Learned from the Got Milk? Campaign

Surely an advertising campaign that has its own Wikipedia page has a thing or two to say about marketing. The highly influential Got Milk? campaign, which last year ended its 20-year reign in magazines and on television, is perhaps one of the most well-known advertising campaigns in American history. It began in 1993 with the […]