big business concept

How Big Businesses Use Their Brand to Generate Business

Building brand equity can be time consuming and expensive—look at Coca-Cola and Nike, for example, who spend billions of dollars every year to get their brand in front of you. A big business, however, recognizes and understands the power of a brand’s exposure and works to make those advertising dollars go further by using the […]

retro style flyer

The Secret Addition to a Successful Event: Print

Print is an inexpensive way to showcase your brand and to get your brand in people’s hands in a form that will travel with them. Misunderstood by some as an archaic form of brand advertising, print is a financially sound and highly portable advertising option for companies and should thus make their mark at big […]