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How Multi-Level Marketing Firms Use Promo to Increase Loyalty

Multi-level marketing firms are sales-oriented companies with a pyramid-like sales structure. Salespeople are compensated both for their own sales and for the sales of the salespeople that they recruit. This means that the sales force is motivated not only to make sales but also to recruit new, successful salespeople to work along with them. An […]

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What Does Your Business Card Say about You?

No longer must a business card follow standard design rules; you’ll find business cards made from all sorts of materials and in all sorts of dimensions, featuring largely imagery or largely text, and everything in between. If you’ve ever been to a trade show—especially one that is creatively oriented—chances are you’ve collected a wide variety […]

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