The snap of a snapback hat. Now that is a satisfying sound. The way the ends pop together between your fingers to allow your hat to conform to your head is a feeling to long for. The adjustable hat is a genius invention. It’s so simple and convenient. Who ever came up with the snapback […]
A T-shirt is just a T-shirt. Or is it? After all the years we’ve spent in the promotional product business, we know a thing or two about the simple tee. If you’re looking to create or design custom swag for your brand, a T-shirt is the perfect place to start. However, not all tees are […]
At Elevate Promo, we offer a wide range of outstanding brand marketing solutions to help your company get noticed—and one of those important solutions is screen printing and embroidery. But how do you choose what to embroider or print your logo on? It’s an important choice that will affect both the cost of your promotion […]
Ladies and gentlemen, welcome to the most cranial brawl of all time. A hotly-contested battle between two heady heroes. Each has merits. Each has strengths. Each has a passionately loyal fan base. What we’re talking about, of course, is hats. More specifically ball caps—and their brims. If you don’t have a strong opinion about the […]
Let’s be real. As a small business owner, you already know what you need. You need to put your product into the hands of consumers. And you need to put their checks into your bank. Simple, right? Well, yes—but simple doesn’t always mean easy. Dozens of smaller factors pave the way for that all-important exchange […]
Everyone loves a good story. Ever since you were a young child, you could sit captivated by a story. Why? A good story makes you feel something, pulling at your emotions. These emotions could be absolutely anything. A marketing campaign should always strive to tell a story. Whether it’s through a video, a blog post, […]
Marketing is constantly evolving. It can be hard to keep up with the most effective ways to market you and your products to current and potential customers. One new aspect of marketing is becoming more popular and it looks like it’s here to stay: Influencer Marketing.
The world of marketing and advertising is constantly evolving. This means that your marketing strategies from a few years ago are probably obsolete. This isn’t an entirely bad thing, though. It just means that you need to adjust how you present yourself to the public and try to bring customers to you and your business. […]
Marketing experts have been saying for a few years now that video is going to become the next big ruler of the marketing world. But is video marketing really living up to all of the hype now that it’s 2017? Here are some of the latest stats from Wyzowl to tell us yea or nay.
The words “transparency” and “authenticity” definitely have a semantic relationship, but in the world of brand marketing, the two are very distinct things. So, what is the difference between brand transparency and brand authenticity, exactly, and why does your company need both?